WeatherTech Canada logo to debut during Concacaf Champions Cup play, adorn 2025 Forge FC kits
Forge FC of the Canadian Premier League (CPL) today announced WeatherTech Canada as its new front-of-jersey sponsor ahead of the club’s 2025 campaign.
The WeatherTech Canada logo will debut on Forge’s jerseys in official competition starting next month, when the team faces C.F. Monterrey of Mexico’s Liga MX in the opening round of the Concacaf Champions Cup, the region’s most prestigious club competition which sees the top squads from North and Central America and the Caribbean go head to head.
The WeatherTech logo will subsequently feature prominently when Forge’s 2025 kits are unveiled later this spring. The squad will wear those jerseys in CPL and TELUS Canadian Championship play.
“WeatherTech Canada has been a proud partner of Forge since day one of the club’s existence, and we are thrilled that their logo will be front and centre on our jerseys in the years to come,” said Nicole Demers, Vice President of Business Operations, Forge FC. “What better way to kick off this partnership than by having the WeatherTech Canada logo make its debut as we kick off our 2025 Concacaf Champions Cup campaign, with a global audience tuning in to see our club compete with some of the best sides in the region.”
Forge’s front of jersey sponsorship is part of a wider multi-year partnership between the CPL and WeatherTech Canada, the League’s new Official
Automotive Accessories Partner. The new agreement was negotiated by Canadian Soccer Business.
“We are thrilled to welcome WeatherTech Canada as the Official Automotive Accessories Partner of the Canadian Premier League,” said Glen Johnson, Executive Vice President, Canadian Premier League and Canadian Soccer Business. “WeatherTech Canada is familiar with our league and what we’re building, and we’re excited to have them as part of our team.”
Forge will host C.F. Monterrey in its first match of the Concacaf Champions Cup on Wednesday, Feb. 5 at Hamilton Stadium in Hamilton, Ont. Tickets are available here. The team will subsequently visit Monterrey, Mexico on Tuesday, Feb. 11 for the second match of the two-legged tie.
“We are pleased to become an official CPL partner while continuing our long-standing relationship with Forge FC,” said Joe Magri and Tony Page, Co-Owners, WeatherTech Canada. “With our headquarters originally located on Parkdale Avenue in Hamilton, featuring the WeatherTech logo on the jersey’s front has great meaning to our company. We are proud to support Forge while they represent Hamilton on both the national and international stage.”
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About Forge FC
Founded in 2018, Forge FC is a Hamilton, Ontario-based club and founding member of the Canadian Premier League (CPL), the highest tier of men’s professional soccer in Canada. Forge quickly established itself as the league’s most successful team by winning four CPL Championships, including the inaugural title in 2019 as well as in 2020, 2022, 2023, and becoming the first CPL team to reach the Canadian Championship Final in 2020. Forge made its mark on the international stage by becoming the first CPL team to compete in the CONCACAF League (2019) and the CONCACAF Champions League (2022). Embodying the spirit of Hamilton, Forge FC celebrates the city’s industrious heritage while embracing its ambitious future.
About WeatherTech
WeatherTech designs, engineers and manufactures industry-leading automotive protection products, backed by a lifetime guarantee. From interior floor and cargo area protection to innovative products designed to preserve bumpers, fenders, door sills, truck beds and more, WeatherTech prides itself on its
laser measured, vehicle-specific fit. With over 35 years in the industry, WeatherTech offers custom fit accessories that covers the widest range of vehicle applications on the market. The Canadian headquarters, located in Burlington, Ontario features a retail showroom that’s connected to a 100,000 sq/ft fulfillment centre, stocking over 250,000 items ready for immediate pick up or shipping anywhere across Canada. For more information visit us in store at 1164 Walkers Line, or online at WeatherTech.ca
About Canadian Premier League
The Canadian Premier League (CPL), Canada’s Tier 1 domestic men’s soccer league, is committed to its mission of providing opportunities for Canadian players to showcase their abilities on home soil and to gain prominence on the global soccer scene. A link between the amateur and professional games in the country, the CPL develops homegrown talent in support of the growth of Canadian soccer domestically and internationally. The CPL is proud to bring high-quality, professional soccer to communities from coast to coast, partnering with strong ownership groups, world-class corporate partners and passionate supporters to build a league Canadians can proudly support on and off the field. The CPL, which will contest its seventh season in 2025, plays in Concacaf and FIFA sanctioned competitions. For more updates and information, please visit CanPL.ca.
About Canadian Soccer Business
Canadian Soccer Business (CSB) represents a suite of top-tier national assets that are central to the sport of soccer in Canada. This includes representation for all corporate partnerships and media rights (broadcast and distribution) related to Canada Soccer’s core assets including the Men’s and Women’s National Team and the TELUS Canadian Championship, along with all rights associated with the Canadian Premier League (CPL) and League1 Canada.